Mere attending the hearing does not suffice the Trademark application for acceptance but before attending the trademark hearing you are required to prepare strong legal arguments supported by evidence and represent your case on strong and reasonable regal grounds in support of your trademark application. It is important to note that the trademark application is sent for hearing only after the submission of reply to examination report which is not considered satisfactory by the trademark officials.
Thus before hearing a strong show cause hearing document is required to be prepared along with strong and reasonable arguments supported by evidences such as proof of adoption and use of the trademark, invoices, advertisement and marketing proofs, digital and social media etc followed by filing of the same before the trademark hearing.